- 56 - average age of those who read newspapers in print
- 60 - average age of those who watch broadcast TV news
- 40 - average age of those who primarily use newspapers' web sites
- Yahoo! News - #1 Internet news site
Some surprising factoids:
- Americans read the news about 62 minutes per day. This has not changed over the last five years; what has changed is that more Americans are reading the news online now.
- 50% of Americans get their news at the GYM (Google, Yahoo!, MSN) daily; 25% more than once a day.
- 10% of news content is now blogs.
- 60% of broadband video is news footage. Reuters and AP make 1,000 new videos per month!
His conclusions: news and blogs may become indistinguishable, as television news and newspapers post additional information - much of it surprisingly comprehensive - and news stories on their blogs, and then the blog posts are, in turn, republished in print. This then leads to a few questions that have still to be answered: What is the newspaper of record? Print? Online? Are reader comments included?
What do you think? How do you get your news fix?